{"id":8175,"date":"2021-06-25T20:36:09","date_gmt":"2021-06-25T12:36:09","guid":{"rendered":"https:\/\/soonotes.com\/?p=8175"},"modified":"2021-07-21T20:57:29","modified_gmt":"2021-07-21T12:57:29","slug":"facebook-vs-google-ads","status":"publish","type":"post","link":"https:\/\/soonotes.com\/facebook-vs-google-ads\/","title":{"rendered":"[FaceBook VS Google\u5ee3\u544a] \u54ea\u500b\u5e73\u53f0\u6bd4\u8f03\u9069\u5408\u4f60\u7684\u63a8\u5ee3\u76ee\u6a19\uff1f"},"content":{"rendered":"\n<p>\u900f\u904e<a href=\"https:\/\/soonotes.com\/google-ads-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"[Google\u5ee3\u544a\u6559\u5b78] \u5982\u4f55\u6295\u653eGoogle Ads\u95dc\u9375\u5b57\u548c\u591a\u5a92\u9ad4\u5ee3\u544a\uff1f\">Google\u95dc\u9375\u5b57<\/a>\u3001<a href=\"https:\/\/soonotes.com\/youtube-ads-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"[YouTube\u5ee3\u544a\u6559\u5b78]\u5982\u4f55\u5728YouTube\u6295\u653e\u5f71\u7247\u548c\u5716\u7247\u63a2\u7d22\u5ee3\u544a\uff1f\">YouTube\u5f71\u7247<\/a>\u6216<a href=\"https:\/\/soonotes.com\/facebook-ads-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"[FaceBook\u5ee3\u544a\u6559\u5b78] \u5982\u4f55\u627e\u5230\u7cbe\u6e96\u53d7\u773e\u63d0\u9ad8\u4f60\u7684\u5ee3\u544a\u6295\u653e\u6210\u6548\uff1f\">Facebook\u5ee3\u544a<\/a>\u6295\u653e\u53ef\u4ee5\u5e6b\u52a9\u6211\u5011\u5728\u7db2\u4e0a\u63a8\u5ee3\u6211\u5011\u7684\u7522\u54c1\u6216\u670d\u52d9\u3002<\/p>\n\n\n\n<p>\u53ea\u8981\u5b78\u6703\u6295\u653e\u6578\u4f4d\u5ee3\u544a\uff0c\u7121\u8ad6\u662f\u60f3\u8981<a href=\"https:\/\/soonotes.com\/online-business\/ecommerce-guides\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"\u7d93\u71df\u96fb\u5546\">\u7d93\u71df\u96fb\u5546<\/a>\u9084\u662f<a href=\"https:\/\/soonotes.com\/what-is-affiliate-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"\u806f\u76df\u884c\u92b7\u662f\u4ec0\u9ebc\uff1f\u4f60\u53ef\u80fd\u8cb7\u904e\u6216\u505a\u904e\u537b\u4e0d\u77e5\u9053\uff01\">\u806f\u76df\u884c\u92b7<\/a>\u5728\u7db2\u8def\u4e0a\u8cfa\u9322\u90fd\u6703\u5bb9\u6613\u8a31\u591a\u3002<\/p>\n\n\n\n<p>\u9019\u7bc7\u6587\u7ae0\u5c31\u8207\u4f60\u5206\u4eabFacebook\u548cGoogle<a href=\"#comparison\">\u5ee3\u544a\u7684\u5dee\u5225<\/a>\uff0c\u54ea\u500b\u5e73\u53f0<a href=\"#fb-vs-google\">\u66f4\u9069\u5408\u4f60<\/a>\uff0c\u4f60\u8981\u600e\u9ebc\u505a\u624d\u80fd<a href=\"#effective-ads\">\u7cbe\u6e96\u6295\u653e\u5ee3\u544a<\/a>\u4e26\u63d0\u9ad8\u5ee3\u544a\u7684\u6210\u6548\uff1f<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u70ba\u4ec0\u9ebc\u8981\u6295\u653e\u6578\u4f4d\u5ee3\u544a<\/h2>\n\n\n\n<p>\u70ba\u4e86\u8b93\u66f4\u591a\u6d88\u8cbb\u8005\u77e5\u9053\u81ea\u5df1\u7684\u5b58\u5728\uff0c\u6253\u5ee3\u544a\u5411\u4f86\u90fd\u662f\u5546\u5bb6\u63a8\u5ee3\u7684\u81ea\u5bb6\u7522\u54c1\u548c\u670d\u52d9\u7684\u4e3b\u8981\u624b\u6bb5\uff0c\u5176\u4e2d\u5c31\u5305\u62ec\u5728\u5831\u7d19\u3001\u50b3\u55ae\u548c\u96fb\u8996\u7bc0\u76ee\u6295\u653e\u5ee3\u544a\u3002<\/p>\n\n\n\n<p>\u4e92\u806f\u7db2\u666e\u53ca\u5f8c\u52a0\u4e0a\u7db2\u8def\u4f7f\u7528\u8005\u6bd4\u4f8b\u4e00\u76f4\u4e0d\u65b7\u4e0a\u5347\uff0c\u8d8a\u4f86\u8d8a\u591a\u7528\u6236\u6bcf\u5929\u90fd\u700f\u89bdGoogle\u548cFaceBook\uff0c\u9019\u8b93\u6578\u4f4d\u5ee3\u544a\u8b8a\u6210\u4e86\u66f4\u6709\u6548\u7387\u7684\u63a8\u5ee3\u6e20\u9053\u3002<\/p>\n\n\n\n<p>\u7562\u7adf\u50b3\u7d71\u7684\u96fb\u8996\u6216\u5831\u7d19\u5ee3\u544a\u90fd\u662f\u7121\u5dee\u5225\u6253\u5ee3\u544a\u7d66\u6240\u6709\u89c0\u773e\u548c\u8b80\u8005\uff0c\u4f46\u662f\u6578\u4f4d\u5ee3\u544a\u537b\u80fd\u6839\u64da\u7db2\u7d61\u6578\u64da\u5c07\u5ee3\u544a\u66f4\u7cbe\u6e96\u7684\u6295\u653e\u7d66\u9700\u8981\u7684\u4eba\uff0c\u9019\u6a23\u4e00\u4f86\u6210\u6548\u66f4\u9ad8\u8cbb\u7528\u4e5f\u66f4\u4f4e\u3002<\/p>\n\n\n\n<p>\u6578\u4f4d\u5ee3\u544a\u5728\u7db2\u8def\u4e0a\u7684\u904b\u4f5c\u4e3b\u8981\u6709\u4ee5\u4e0b\u4e09\u500b\u968e\u6bb5\uff1a<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"635\" height=\"389\" src=\"https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/fb-ads-flow.png\" alt=\"\" class=\"wp-image-8147\" title=\"\"><figcaption>\u2191 \u5ee3\u544a\u64cd\u4f5c\u7684\u6d41\u7a0b<\/figcaption><\/figure><\/div>\n\n\n\n<p>\u9664\u4e86\u5f15\u5c0e\u6d88\u8cbb\u8005\u53bb\u4f60\u7684\u7db2\u7ad9\u8cfc\u8cb7\u6771\u897f\uff0c\u4f60\u4e5f\u53ef\u4ee5\u5c07\u4ed6\u5011\u5e36\u5f80\u4f60\u7684\u92b7\u552e\u6f0f\u6597\u7372\u53d6\u4ed6\u5011\u7684\u806f\u7d61\u65b9\u5f0f\u4f86\u505a\u5f8c\u7e8c\u7684\u92b7\u552e\u548c\u9810\u7d04\uff0c\u4e0b\u9762\u4f60\u53ef\u4ee5\u770bHarry\u793a\u7bc4\u5be6\u969b\u7684\u6d41\u7a0b\uff1a<\/p>\n\n\n\n<center><iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/nFqbAiqAjA0?start=271\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><p>\u2191 Harry \u793a\u7bc4\u5ee3\u544a\u5230\u92b7\u552e\u6d41\u7a0b<\/p><br><\/center>\n\n\n\n<p>\u5f71\u7247\u4e2d\u96d6\u662f\u4ee5FB\u7684\u8cbc\u6587\u5ee3\u544a\u793a\u7bc4\uff0c\u4f46\u7121\u8ad6\u662f\u8c37\u6b4c\u6216\u81c9\u66f8\u5ee3\u544a\uff0c\u6295\u653e\u5ee3\u544a\u7684\u76ee\u7684\u548c\u6d41\u7a0b\u90fd\u662f\u76f8\u540c\u7684\uff0c\u53ea\u662f\u5ee3\u544a\u5c55\u73fe\u548c\u63a8\u5ee3\u7684\u65b9\u5f0f\u4e0d\u540c\uff0c\u4e0b\u9762\u5c31\u4f86\u8aaa\u8aaa\u9019\u5169\u8005\u7684\u5340\u5225\u3002<\/p>\n\n\n\n<div class=\"wp-block-uagb-inline-notice uagb-inline_notice__outer-wrap uagb-inline_notice__align-left uagb-block-fdf7dd0b\"><h4 class=\"uagb-notice-title\">\u4f60\u53ef\u80fd\u6709\u8208\u8da3\u2026<\/h4><div class=\"uagb-notice-text\"><p><a href=\"https:\/\/soonotes.com\/facebook-ads-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"[FaceBook\u5ee3\u544a\u6559\u5b78] \u5982\u4f55\u627e\u5230\u7cbe\u6e96\u53d7\u773e\u63d0\u9ad8\u4f60\u7684\u5ee3\u544a\u6295\u653e\u6210\u6548\uff1f\">[FaceBook\u5ee3\u544a\u6559\u5b78] \u5982\u4f55\u627e\u5230\u7cbe\u6e96\u53d7\u773e\u63d0\u9ad8\u4f60\u7684\u5ee3\u544a\u6295\u653e\u6210\u6548\uff1f<\/a><\/p><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"comparison\">\u81c9\u66f8\u548c\u8c37\u6b4c\u5ee3\u544a\u7684\u5dee\u5225<\/h2>\n\n\n\n<p>\u7576\u4f60\u5728\u7db2\u7ad9\u4e0a\u700f\u89bd\u7db2\u9801\u6216\u5728YouTube\u89c0\u770b\u5f71\u7247\u6642\u662f\u5426\u6703\u5e38\u770b\u5230\u6703\u8b93\u81ea\u5df1\u611f\u8208\u8da3\u7684\u5ee3\u544a\uff0c\u9019\u662f\u56e0\u70baGoogle\u6703\u6839\u64da\u7528\u6236<strong>\u641c\u7d22\u904e\u7684\u95dc\u9375\u5b57\u548c\u700f\u89bd\u8a18\u9304<\/strong>\u4f86\u5224\u65b7\u4ed6\u5011\u73fe\u5728\u6b63\u611f\u8208\u8da3\u7684\u4e8b\u60c5\u3002<\/p>\n\n\n\n<p>\u5982\u4ecaGoogle \u4f5c\u70ba\u5168\u7403\u6700\u5927\u7684\u641c\u7d22\u5f15\u64ce\u5e73\u5747\u6bcf\u5929\u90fd\u6709\u8d85\u904e56\u5104\u7684\u641c\u7d22\u91cf\uff0cYouTube\u7684\u6d3b\u8e8d\u7528\u6236\u4e5f\u8d85\u904e20\u5104\uff0c\u6bcf\u5929\u90fd\u6703\u89c0\u770b\u8d85\u904e10\u5104\u5c0f\u6642\u7684\u5f71\u7247\u3002<\/p>\n\n\n\n<p>Google\u5ee3\u544a\u7684\u6db5\u84cb\u7bc4\u570d\u6975\u5ee3\uff0c\u7121\u8ad6\u662f\u5728\u641c\u7d22\u9801\u3001\u7db2\u9801\u3001\u8c37\u6b4c\u5730\u5716\u6216Google Play \u90fd\u6703\u770b\u5230\u4ed6\u5011\u7684\u5ee3\u544a\uff0c\u5728<a href=\"https:\/\/www.google.com\/search?q=when+did+google+acquired+youtube\" target=\"_blank\" rel=\"noreferrer noopener\">2006\u5e74\u6536\u8cfcYouTube<\/a>\u5f8c\u4e5f\u958b\u59cb\u5728\u4e0a\u9762\u64ad\u653e\u5f71\u7247\u5ee3\u544a\uff0c\u53ef\u4ee5\u53c3\u8003\u4e0b\u65b9\u7684\u7bc4\u4f8b\uff1a<\/p>\n\n\n\n<center><iframe src=\"https:\/\/docs.google.com\/presentation\/d\/e\/2PACX-1vSNwQCO0sJmVeteyOCW9JLPgMLcrt4buBRtuEDuFlOoYVv-DWLAcn9qbD3uzSfE16ii2boJ09zcPV6_\/embed?start=false&amp;loop=false&amp;delayms=10000\" frameborder=\"0\" width=\"600\" height=\"479\" allowfullscreen=\"true\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\"><\/iframe><\/center>\n\n\n\n<p class=\"has-text-align-center\">\u2191 Google \u7684\u5ee3\u544a\u7bc4\u4f8b<\/p>\n\n\n\n<p>\u7576\u6d88\u8cbb\u8005\u60f3\u8981\u66f4\u9032\u4e00\u6b65\u4e86\u89e3\u67d0\u6a23\u7522\u54c1\u6216\u662f\u670d\u52d9\u6642\u5c31\u6703\u5728\u7db2\u4e0a\u4e3b\u52d5\u641c\u7d22\u4e26\u89e3\u9664\u9019\u4e9b\u5ee3\u544a\uff0c\u56e0\u6b64\u4ed6\u5011\u7684\u8cfc\u8cb7\u610f\u5716\u6703\u6bd4\u8f03\u5f37\uff0c\u8f49\u63db\u7387\u4e5f\u6703\u6bd4\u8f03\u9ad8\u3002<\/p>\n\n\n\n<div class=\"wp-block-uagb-inline-notice uagb-inline_notice__outer-wrap uagb-inline_notice__align-left uagb-block-07a40ed4\"><h4 class=\"uagb-notice-title\">\u4f60\u53ef\u80fd\u6709\u8208\u8da3\u2026<\/h4><div class=\"uagb-notice-text\"><p><a href=\"https:\/\/soonotes.com\/google-ads-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"[Google\u5ee3\u544a\u6559\u5b78] \u5982\u4f55\u6295\u653eGoogle Ads\u95dc\u9375\u5b57\u548c\u591a\u5a92\u9ad4\u5ee3\u544a\uff1f\">[Google\u5ee3\u544a\u6559\u5b78] \u5982\u4f55\u6295\u653eGoogle Ads\u95dc\u9375\u5b57\u548c\u591a\u5a92\u9ad4\u5ee3\u544a\uff1f<\/a><\/p><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-dots\"\/>\n\n\n\n<p>\u96d6\u7136FaceBook\u7684\u5ee3\u544a\u696d\u52d9\u6bd4Google\u5e74\u8f15\u8a31\u591a\uff0c\u4f46\u5176\u6f5b\u529b\u4e5f\u4e0d\u5bb9\u5c0f\u89b7\uff0c\u4f5c\u70ba\u5168\u7403\u6700\u5927\u7684\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0\uff0cFB\u76ee\u524d\u5df2\u6709\u8d85\u904e27\u5104\u7684\u6d3b\u8e8d\u7528\u6236\u3002<\/p>\n\n\n\n<p>\u5728<a href=\"https:\/\/www.google.com\/search?q=when+did+facebook+acquired+instagram\" target=\"_blank\" rel=\"noreferrer noopener\">2012\u5e74\u6536\u8cfcInstagram<\/a>\u5f8c\u66f4\u662f\u5982\u864e\u6dfb\u7ffc(IG\u5982\u4eca\u64c1\u670910\u5104\u6d3b\u8e8d\u7528\u6236)\uff0c\u5ee3\u544a\u5546\u53ef\u540c\u6642\u5c0d\u5169\u500b\u5e73\u53f0\u7684\u7528\u6236\u6295\u653e\u5ee3\u544a\u3002<\/p>\n\n\n\n<p>FB\u65e9\u5e74\u4f5c\u70ba\u793e\u4ea4\u5e73\u53f0\u8490\u96c6\u4e86\u975e\u5e38\u5b8c\u5584\u7684\u7528\u6236\u4fe1\u606f\uff0c\u9019\u8b93\u5ee3\u544a\u5546\u53ef\u4ee5\u66f4\u7cbe\u6e96\u7684\u6839\u64da\u7528\u6236\u7684<strong>\u5e74\u9f61\u7fa4\u3001\u6027\u5225\u751a\u81f3\u662f\u8208\u8da3<\/strong>\u4f86\u6295\u653e\u5ee3\u544a\u3002<\/p>\n\n\n\n<p>\u8207Google\u5ee3\u544a\u76f8\u53cd\uff0cFacebook\u5ee3\u544a\u662f\u4e3b\u52d5\u53bb\u63a8\u5ee3\u548c\u63a5\u89f8\u7528\u6236\uff0c\u96d6\u7136\u8f49\u63db\u7387\u6703\u6bd4\u8f03\u4f4e\uff0c\u4f46\u662f\u53ef\u4ee5\u66f4\u4f4e\u7684\u8cbb\u7528\u9054\u5230\u66f4\u9ad8\u7684\u89f8\u53ca\u7387\uff0c\u4e5f\u662f\u73fe\u4ee3\u4e2d\u5c0f\u4f01\u696d\u6700\u5e38\u6295\u653e\u7684\u5ee3\u544a\u3002<\/p>\n\n\n\n<p>\u4e0b\u9762\u5c31\u6574\u7406\u4e86\u4e00\u4e9b\u6709\u95dc\u4ed6\u5011\u5169\u8005\u7684\u5dee\u7570\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><\/td><td class=\"has-text-align-center\" data-align=\"center\"><strong>Google+ YouTube<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\"><strong>Facebook+ Instagram<\/strong><\/td><\/tr><tr><td>\u884c\u92b7\u5e73\u53f0<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u641c\u7d22\u5f15\u64ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u793e\u4ea4\u5a92\u9ad4<\/td><\/tr><tr><td>\u63a8\u5ee3\u7b56\u7565<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u7528\u6236\u4e3b\u52d5\u641c\u5c0b<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u4e3b\u52d5\u89f8\u53ca\u53d7\u773e<\/td><\/tr><tr><td>\u89f8\u53ca\u65b9\u5f0f<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u95dc\u9375\u5b57<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u4eba\u53e3\u7d71\u8a08\u548c\u8208\u8da3<\/td><\/tr><tr><td>\u518d\u884c\u92b7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u6839\u64da\u7528\u6236\u700f\u89bd\u8a18\u9304<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u5c0b\u627e\u76f8\u4f3c\u7684\u53d7\u773e<\/td><\/tr><tr><td>\u5ee3\u544a\u985e\u578b<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u95dc\u9375\u5b57\u3001\u5716\u7247\u3001\u5f71\u7247<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u5716\u7247\u3001\u5f71\u7247\u3001\u8cbc\u6587<\/td><\/tr><tr><td>\u5ee3\u544a\u6536\u8cbb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u6bd4\u8f03\u9ad8<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u6bd4\u8f03\u4f4e<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u4e0b\u9762\u4f60\u4e5f\u53ef\u4ee5\u770b\u770b<a href=\"https:\/\/soonotes.com\/who-is-harry-lee\/\" target=\"_blank\" rel=\"noreferrer noopener\">Harry<\/a>\u5c0dYouTube\u548cFacebook\u5169\u5bb6\u5ee3\u544a\u5546\u9032\u884c\u7684\u6e2c\u8a66\u7d50\u679c\uff1a<\/p>\n\n\n\n<center><iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/_GadeaScvY4\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><p>\u2191 \u81c9\u66f8\u548cYouTube\u5ee3\u544a\u7684\u5dee\u5225<\/p><\/center>\n\n\n\n<p class=\"has-text-align-center\">\u5f71\u7247\u91cd\u9ede\u6574\u7406\uff1a<\/p>\n\n\n\n<section class=\"wp-block-uagb-columns uagb-columns__wrap uagb-columns__background-color uagb-columns__stack-mobile uagb-columns__valign-undefined uagb-columns__gap-10 alignundefined uagb-block-cfb5fd89\"><div class=\"uagb-columns__overlay\"><\/div><div class=\"uagb-columns__inner-wrap uagb-columns__columns-2\">\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-8acc4cef\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<p class=\"has-text-align-center\">01:09 \u7372\u5ba2\u6210\u672c\u8003\u91cf<br>02:00 \u81c9\u66f8\u5ee3\u544a\u56de\u5831<br>02:44 \u8c37\u6b4c\u5ee3\u544a\u56de\u5831<br>03:30 \u65b0\u624b\u7684\u53cb\u597d\u5ea6<br>05:11 \u5ee3\u544a\u6295\u653e\u5275\u610f<br>05:47 AI\u7684\u63a8\u5ee3\u7cfb\u7d71<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-54311dc8\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<p class=\"has-text-align-center\">06:38 \u91cf\u5316\u6295\u653e\u5ee3\u544a<br>08:19 \u5ee3\u544a\u6548\u679c\u9031\u671f<br>10:59 \u5ee3\u544a\u7684\u7af6\u722d\u529b<br>11:51 \u5ee3\u544a\u7684\u7cbe\u6e96\u5ea6<br>12:25 \u5ee3\u544a\u5be9\u6838\u689d\u4ef6<br>13:14 \u5982\u4f55\u9078\u64c7\u5ee3\u544a<\/p>\n<\/div><\/div>\n<\/div><\/section>\n\n\n\n<p>Harry\u64c5\u9577\u70ba\u5ba2\u6236\u63d0\u4f9b\u5ee3\u544a\u6295\u653e\u670d\u52d9\u548c\u5c0b\u627e\u6f5b\u5728\u5ba2\u6236\uff0c\u4ed6\u7cbe\u901aGoogle\u3001YouTube\u3001FB\u548cIG\u5ee3\u544a\uff0c\u5982\u679c\u4f60\u6709\u8208\u8da3\u53ef\u4ee5\u5728\u4e0b\u65b9\u9818\u53d6\u4ed6\u7684\u514d\u8cbb\u6559\u5b78\uff1a<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-pale-ocean-gradient-background has-text-color has-background\" href=\"https:\/\/soonotes.com\/harry-smma-webinar\" target=\"_blank\" rel=\"noreferrer noopener\">\u9818\u5148\u514d\u8cbb\u71df\u92b7\u6559\u5b78<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-inline-notice uagb-inline_notice__outer-wrap uagb-inline_notice__align-left uagb-block-bffac862\"><h4 class=\"uagb-notice-title\">\u793e\u4ea4\u5a92\u9ad4\u71df\u92b7\u76f8\u95dc\u8ab2\u7a0b\u8a55\u50f9<\/h4><div class=\"uagb-notice-text\"><p><a href=\"https:\/\/soonotes.com\/harry-smma-course\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"[\u793e\u4ea4\u5a92\u9ad4\u884c\u92b7\u85cd\u5716] \u8a55\u50f9-\u8207\u4f60\u5206\u6790\u8cfc\u8cb7\u524d\u9700\u8981\u6ce8\u610f\u7684\u4e8b\">[\u793e\u4ea4\u5a92\u9ad4\u884c\u92b7\u85cd\u5716] \u8a55\u50f9-\u8207\u4f60\u5206\u6790\u8cfc\u8cb7\u524d\u9700\u8981\u6ce8\u610f\u7684\u4e8b<\/a><\/p><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fb-vs-google\">\u81c9\u66f8\u9084\u662f\u8c37\u6b4c\u5ee3\u544a\u66f4\u597d<\/h2>\n\n\n\n<p>\u96d6\u7136FaceBook\u548cGoogle\u5728\u63a8\u5ee3\u7b56\u7565\u4e0a\u6709\u4e9b\u5dee\u7570\u4e5f\u7d93\u5e38\u88ab\u8a8d\u70ba\u662f\u7af6\u722d\u5c0d\u624b\uff0c\u4f46\u5176\u5be6\u540c\u6642\u4f7f\u7528\u9019\u5169\u500b\u5e73\u53f0\u4e26\u4e0d\u885d\u7a81\u3002<\/p>\n\n\n\n<p>\u6d88\u8cbb\u8005\u5728\u8cfc\u8cb7\u67d0\u6a23\u7522\u54c1\u6216\u670d\u52d9\u524d\u901a\u5e38\u90fd\u9700\u8981\u5148<strong>\u8a8d\u8b58<\/strong>\u7136\u5f8c\u518d\u6162\u6162<strong>\u4e86\u89e3<\/strong>\uff0c\u6700\u5f8c\u624d\u6703\u505a\u51fa\u8cfc\u8cb7\u7684\u6c7a\u5b9a\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\u5728\u6d88\u8cbb\u8005\u70ba\u8a8d\u8b58\u4f60\u7684\u7522\u54c1\u524d\u7528Facebook\u5ee3\u544a\u53ef\u4ee5\u66f4\u4e3b\u52d5\u7684\u5411\u4ed6\u5011\u63a8\u5ee3\u4f60\u7684\u7522\u54c1\uff0c\u7576\u4ed6\u5011\u60f3\u8981\u9032\u4e00\u6b65\u4e86\u89e3\u6642\u518d\u5229\u7528Google\u95dc\u9375\u5b57\u5ee3\u544a\u8b93\u4ed6\u5011\u66f4\u5feb\u641c\u7d22\u5230\u4f60\u7684\u7db2\u9801\u3002<\/p>\n\n\n\n<p>\u53ef\u4ee5\u8aaa\u5728\u6574\u500b\u92b7\u552e\u904e\u7a0b\u4e2d\uff0cFB\u5ee3\u544a\u5c31\u50cf\u662f\u6253\u982d\u9663\u7684\u524d\u92d2\u8b93\u6d88\u8cbb\u8005\u5148\u6709\u6a5f\u6703\u8a8d\u8b58\u4f60\u7684\u7522\u54c1\uff0cGoogle\u5ee3\u544a\u5247\u50cf\u662f\u52a9\u653b\u5e6b\u52a9\u6d88\u8cbb\u8005\u66f4\u5feb\u7684\u505a\u51fa\u8cfc\u8cb7\u6c7a\u5b9a\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\u8aaa\u4f60\u60f3\u8981\u92b7\u552e\u4e00\u6b3e\u5eda\u623f\u7528\u5177\u201c<a href=\"https:\/\/shopee.tw\/%E7%95%B6%E5%A4%A9%E5%8F%B0%E7%81%A3%E5%87%BA%E8%B2%A8-2021%E5%B9%B4%E5%A4%9A%E5%8A%9F%E8%83%BD%E5%88%87%E8%8F%9C%E5%99%A8-Slap-Chop%E5%A4%9A%E5%8A%9F%E8%83%BD%E6%8B%8D%E6%8B%8D%E5%88%80-%E7%A2%8E%E8%8F%9C%E5%99%A8-%E6%89%8B%E6%8C%89%E5%BC%8F%E5%88%87%E8%8F%9C%E5%99%A8-%E5%88%87%E8%92%9C%E5%99%A8-%E6%8B%8D%E7%A2%8E%E5%99%A8-%E7%A3%A8%E7%B5%B2%E5%99%A8%E7%B5%84-i.2603845.389329751\" target=\"_blank\" rel=\"noopener\">\u62cd\u62cd\u5200<\/a>\u201d\uff0c\u4f46\u662f\u4e00\u822c\u4eba\u6839\u672c\u4e0d\u77e5\u9053\u4e5f\u60f3\u4e0d\u5230\u6709\u8fd9\u4e2a\u7522\u54c1\u7684\u8a71\u81ea\u7136\u4e0d\u6703\u53bb\u641c\u7d22\u3002<\/p>\n\n\n\n<p>\u9019\u6642\u4f60\u5728\u81c9\u66f8\u6295\u653e\u985e\u4f3c\u4e0b\u65b9\u7684\u5f71\u7247\u5ee3\u544a\u53bb\u4e3b\u52d5\u89f8\u53ca\u5e73\u6642\u6709\u505a\u98ef\u7fd2\u6163\u7684\u6d88\u8cbb\u8005\uff0c\u9019\u5c07\u5f15\u8d77\u4ed6\u5011\u7684\u7684\u8208\u8da3\u4e26\u958b\u59cb\u8a8d\u8b58\u9019\u6b3e\u7522\u54c1\u3002<\/p>\n\n\n\n<center><iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/FqWgTM4di4s\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><p>\u2191Slapchop\u62cd\u62cd\u5200\u5ee3\u544a<\/p><br><\/center>\n\n\n\n<p>\u7576\u4ed6\u5011\u60f3\u8981\u9032\u4e00\u6b65\u4e86\u89e3\u8a72\u7522\u54c1(\u5c24\u5176\u662f\u55ae\u50f9\u9ad8\u7684\u7522\u54c1)\u5c31\u6703\u5230\u7db2\u4e0a\u641c\u5c0b\uff0c\u9019\u6642\u4f60\u5728Google\u6295\u653e\u7684\u5ee3\u544a\u5c31\u80fd\u5c07\u4ed6\u5011\u5f15\u5c0e\u5230\u4f60\u7684\u7db2\u5e97\u8cfc\u8cb7\u4e86\u3002<\/p>\n\n\n\n<p>\u4ee5\u5176\u5f9e\u5169\u8005\u9078\u5176\u4e00\uff0c\u4e0d\u5982\u8a66\u8457\u5c07\u5169\u500b\u5e73\u53f0\u90fd\u878d\u6703\u8cab\u901a\u4f86\u5b8c\u5584\u4f60\u7684\u6574\u500b\u63a8\u5ee3\u548c\u92b7\u552e\u904e\u7a0b\uff0c\u53ef\u4ee5\u70ba\u4f60\u5e36\u4f86\u6700\u5927\u7684\u6548\u76ca\u3002<\/p>\n\n\n\n<div class=\"wp-block-uagb-inline-notice uagb-inline_notice__outer-wrap uagb-inline_notice__align-left uagb-block-3ad0b564\"><h4 class=\"uagb-notice-title\">\u4f60\u53ef\u80fd\u6709\u8208\u8da3\u2026<\/h4><div class=\"uagb-notice-text\"><p><a href=\"https:\/\/soonotes.com\/how-to-make-ads\/\" title=\"\u5982\u4f55\u5feb\u901f\u88fd\u4f5c\u5ee3\u544a\uff1f\u8b93\u4f60\u7684\u5ba3\u50b3\u5e16\u5716\u7247\u548c\u5f71\u7247\u66f4\u5438\u5f15\u4eba\uff01\">\u5982\u4f55\u5feb\u901f\u88fd\u4f5c\u5ee3\u544a\uff1f\u8b93\u4f60\u7684\u5ba3\u50b3\u5e16\u5716\u7247\u548c\u5f71\u7247\u66f4\u5438\u5f15\u4eba\uff01<\/a><\/p><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"effective-ads\">\u5982\u4f55\u7cbe\u6e96\u6295\u653e\u6578\u4f4d\u5ee3\u544a<\/h2>\n\n\n\n<p>\u5728\u521d\u671f\u6295\u653e\u6578\u4f4d\u5ee3\u544a\u6642\u5927\u90e8\u5206\u7684\u82b1\u8cbb\u90fd\u4f86\u81ea\u65bc\u8a66\u932f\u968e\u6bb5\uff0c\u56e0\u70ba\u4f60\u9084\u4e0d\u77e5\u9053\u4f60\u7684\u5ee3\u544a\u5c0d\u54ea\u4e9b\u4eba\u7fa4\u6700\u6709\u6548\u3002<\/p>\n\n\n\n<p>\u5728\u6295\u653e\u4e00\u6bb5\u6642\u9593\u5f8c\uff0c\u4f60\u5c31\u80fd\u5f9e\u5ee3\u544a\u5f8c\u53f0\u6578\u64da\u4e2d\u89c0\u5bdf\u5230\u54ea\u4e9b\u4eba\u5c0d\u4f60\u7684\u5ee3\u544a\u66f4\u611f\u8208\u8da3\uff0c\u900f\u904e\u6578\u4f4d\u5ee3\u544a\u7372\u5f97\u7684\u6d41\u91cf\u5927\u81f4\u53ef\u5206\u70ba\u4ee5\u4e0b2\u7a2e\uff1a<\/p>\n\n\n\n<ul><li>\u51b7\u6d41\u91cf(Cold Audience)- \u5b8c\u5168\u4e0d\u77e5\u9053\u4f60\u7522\u54c1\u7684\u53d7\u773e<\/li><li>\u6eab\u6d41\u91cf(Warm Audience)- \u8a8d\u8b58\u4f60\u7522\u54c1\u4e26\u611f\u8208\u8da3\u7684\u53d7\u773e<\/li><\/ul>\n\n\n\n<p>\u90a3\u4e9b\u66fe\u7d93\u770b\u904e\u3001\u9ede\u64ca\u904e\u5ee3\u544a\u5230\u6211\u5011\u7db2\u9801\u8cfc\u8cb7\u7522\u54c1\u7684\u53d7\u773e\u5c31\u53ef\u8996\u70ba\u6eab\u6d41\u91cf\uff0c\u4ed6\u5011\u66f4\u6709\u53ef\u80fd\u8cfc\u8cb7\u6211\u5011\u7684\u7522\u54c1\u548c\u670d\u52d9\uff0c\u56e0\u6b64\u5c08\u6ce8\u5411\u4ed6\u5011\u6295\u653e\u5ee3\u544a\u6548\u7387\u6703\u66f4\u9ad8\u3002<\/p>\n\n\n\n<div class=\"wp-block-uagb-inline-notice uagb-inline_notice__outer-wrap uagb-inline_notice__align-left uagb-block-b11c88c1\"><h4 class=\"uagb-notice-title\">\u4f60\u53ef\u80fd\u6709\u8208\u8da3\u2026<\/h4><div class=\"uagb-notice-text\"><p><a href=\"https:\/\/soonotes.com\/how-to-place-ads-effectively\/\" title=\"\u5982\u4f55\u7cbe\u6e96\u6295\u653e\u5ee3\u544a\uff1f\u600e\u9ebc\u5229\u7528\u5f8c\u53f0\u6578\u64da\u5c0d\u6d88\u8cbb\u8005\u518d\u4e8c\u6b21\u884c\u92b7\uff1f\">\u5982\u4f55\u7cbe\u6e96\u6295\u653e\u5ee3\u544a\uff1f\u600e\u9ebc\u5229\u7528\u5f8c\u53f0\u6578\u64da\u5c0d\u6d88\u8cbb\u8005\u518d\u4e8c\u6b21\u884c\u92b7\uff1f<\/a><\/p><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"ads-analysis\">\u5982\u4f55\u63d0\u9ad8\u5ee3\u544a\u6295\u653e\u6210\u6548<\/h2>\n\n\n\n<p>\u73fe\u4ee3\u4eba\u5176\u5be6\u5c0d\u5ee3\u544a\u90fd\u5df2\u7d93\u6709\u4e00\u5b9a\u7684\u514d\u75ab\u529b\u4e86\uff0c\u5728\u6ed1\u624b\u6a5f\u7684\u6642\u5019\u53ef\u4ee5\u4e00\u773c\u5206\u8fa8\u51fa\u5ee3\u544a\u4e26\u4e0b\u610f\u8b58\u7684\u5c07\u5b83\u6ed1\u6389\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\u5ee3\u544a\u7684\u7d20\u8cea(\u5c24\u5176\u662f\u5f71\u7247\u5ee3\u544a\u7684\u99963\u79d2)\u975e\u5e38\u91cd\u8981\uff0c\u5fc5\u9808\u80fd\u8b93\u7528\u6236\u5728\u770b\u7b2c\u4e00\u773c\u7684\u6642\u5019\u5c31\u5438\u5f15\u4ed6\u5011\u505c\u4e0b\u4f86\u770b\u751a\u81f3\u662f\u9ede\u64ca\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u6c92\u8fa6\u6cd5\u5438\u5f15\u5230\u4f60\u7684\u53d7\u773e\u89c0\u770b\u4f60\u7684\u5ee3\u544a\uff0c\u90a3\u9ebc\u4f60\u7684\u7522\u54c1\u518d\u597d\u4ed6\u5011\u4e5f\u6c38\u9060\u6c92\u6a5f\u6703\u4e86\u89e3\uff0c\u5728\u521d\u671f\u6211\u5011\u4e5f\u53ef\u4ee5\u901a\u904e\u4ee5\u4e0b\u6307\u6a19\u4f86\u5206\u6790\u6211\u5011\u7684\u5ee3\u544a\u6210\u6548\u4e26\u9078\u51fa\u81f4\u52dd\u5ee3\u544a\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u6307\u6a19<\/strong><\/td><td><strong>\u7528\u610f<\/strong><\/td><\/tr><tr><td>\u89f8\u53ca\u4eba\u6578 (Reach)<\/td><td>\u770b\u5230\u5ee3\u544a\u7684\u4eba\u6578<\/td><\/tr><tr><td>\u9ede\u64ca\u6b21\u6578 (Click)<\/td><td>\u5ee3\u544a\u88ab\u9ede\u64ca\u7684\u6b21\u6578\uff0c\u4e00\u500b\u4eba\u53ef\u91cd\u8907\u591a\u6b21\u9ede\u64ca<\/td><\/tr><tr><td>\u66dd\u5149\u6b21\u6578 (Impression)<\/td><td>\u5ee3\u544a\u88ab\u770b\u5230\u7684\u6b21\u6578\uff0c\u4e00\u500b\u4eba\u53ef\u91cd\u8907\u591a\u6b21\u89c0\u770b<\/td><\/tr><tr><td>\u8f49\u63db\u6b21\u6578(Conversion)<\/td><td>\u5ee3\u544a\u4fc3\u4f7f\u6d88\u8cbb\u8005\u5b8c\u6210\u8cfc\u8cb7\u6216\u8a3b\u518a\u52d5\u4f5c\u7684\u6b21\u6578<\/td><\/tr><tr><td>\u9ede\u64ca\u6210\u672c (CPC)<\/td><td>Cost per click,\uff0c\u5ee3\u544a\u6bcf\u6b21\u88ab\u9ede\u64ca\u7684\u6240\u9700\u8cbb\u7528\uff0c\u53d7\u5230\u5176\u4ed6\u5ee3\u544a\u5546\u7af6\u50f9\u5f71\u97ff<\/td><\/tr><tr><td>\u66dd\u5149\u6210\u672c (CPM)<\/td><td>Cost per 1000 impression\uff0c\u5f71\u7247\u5ee3\u544a\u6bcf\u66dd\u5149\u4e00\u5343\u6b21\u7684\u8cbb\u7528<\/td><\/tr><tr><td>\u884c\u52d5\u6210\u672c (CPA)<\/td><td>Cost per action\uff0c\u6d88\u8cbb\u8005\u5b8c\u6210\u4e00\u6b21\u8f49\u63db\u52d5\u4f5c(\u8cfc\u8cb7\u6216\u8a3b\u518a)\u6240\u9700\u7684\u8cbb\u7528<\/td><\/tr><tr><td>\u9ede\u64ca\u7387 (CTR)<\/td><td>Click Through Rate=\u9ede\u64ca\u6b21\u6578\u00f7\u89f8\u53ca\u4eba\u6578\uff0c\u8d8a\u9ad8\u4ee3\u8868\u5ee3\u544a\u8d8a\u5438\u5f15\u4eba<\/td><\/tr><tr><td>\u89c0\u770b\u983b\u7387 (Frequency)<\/td><td>\u66dd\u5149\u6b21\u6578\u00f7\u89f8\u53ca\u4eba\u6578\uff0c\u592a\u9ad8\u5c31\u53ef\u80fd\u9020\u6210\u6d88\u8cbb\u8005\u5c0d\u4f60\u7684\u5ee3\u544a\u611f\u5230\u53ad\u5026<\/td><\/tr><tr><td>\u8f49\u63db\u7387 (CVR)<\/td><td>Conversion Rate=\u8f49\u63db\u6b21\u6578\u00f7\u9ede\u64ca\u6216\u66dd\u5149\u6b21\u6578\uff0c\u8d8a\u9ad8\u4ee3\u8868\u92b7\u552e\u9801\u8d8a\u597d<\/td><\/tr><tr><td>\u5ee3\u544a\u5831\u916c\u7387 (ROAS)<\/td><td>Return on ad spend=\u92b7\u552e\u71df\u5229\u00f7\u5ee3\u544a\u6210\u672c\uff0c\u8a08\u7b97\u5ee3\u544a\u5e36\u4f86\u7684\u6536\u76ca\u7387<\/td><\/tr><tr><td>\u6295\u8cc7\u5831\u916c\u7387 (ROI)<\/td><td>Return on investment=(\u92b7\u552e\u71df\u5229-\u7522\u54c1\u6210\u672c)\u00f7\u5ee3\u544a\u6210\u672c\uff0c\u8a08\u7b97\u5ee3\u544a\u5e36\u4f86\u7684\u6de8\u5229\u6f64\u7387<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u6211\u5011\u6700\u7d42\u7684\u76ee\u6a19\u61c9\u8a72\u662f\u627e\u5230<strong>\u9ede\u64ca\u7387\u9ad8\uff0c\u6210\u672c\u4f4e\u548c\u56de\u5831\u7387\u9ad8<\/strong>\u7684\u5ee3\u544a\uff0c\u800c\u6295\u653e\u591a\u500b\u4e0d\u540c\u7684\u5ee3\u544a\u7d44\u5408\u53ef\u4ee5\u5e6b\u52a9\u6211\u5011\u66f4\u5feb\u627e\u5230\u6700\u597d\u7684\u5ee3\u544a\u7d44\u5408\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"635\" height=\"389\" src=\"https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/fb-ads-flow.png\" alt=\"\u6578\u4f4d\u5ee3\u544a\u88fd\u4f5c\u6d41\u7a0b\" class=\"wp-image-8147\" title=\"\"><figcaption>\u2191\u6578\u4f4d\u5ee3\u544a\u88fd\u4f5c\u6d41\u7a0b<\/figcaption><\/figure><\/div>\n\n\n\n<p>\u7576\u6211\u5011\u627e\u5230\u6700\u4f73\u5ee3\u544a\u7d44\u5408\u5f8c\u518d\u589e\u52a0\u5ee3\u544a\u9810\u7b97\u6295\u653e\u7d66\u66f4\u591a\u7684\u76f8\u4f3c\u4eba\u7fa4\uff0c\u9019\u6a23\u5c31\u80fd\u8b93\u6211\u5011\u4ee5\u6700\u5c11\u7684\u82b1\u8cbb\u63d0\u9ad8\u5ee3\u544a\u7684\u6210\u6548\u548c\u6210\u529f\u7387\u3002<\/p>\n\n\n\n<div class=\"wp-block-uagb-inline-notice uagb-inline_notice__outer-wrap uagb-inline_notice__align-left uagb-block-8ef77704\"><h4 class=\"uagb-notice-title\">\u4f60\u53ef\u80fd\u6709\u8208\u8da3\u2026<\/h4><div class=\"uagb-notice-text\"><p><a href=\"https:\/\/soonotes.com\/how-to-increase-ads-ctr-and-cvr\/\" title=\"\u5982\u4f55\u63d0\u9ad8\u5ee3\u544a\u9ede\u64ca\u7387\u548c\u8f49\u63db\u7387\uff1f\u8b93\u6d88\u8cbb\u8005\u4e0d\u518d\u7565\u904e\u4f60\u7684\u5ee3\u544a\uff01\">\u5982\u4f55\u63d0\u9ad8\u5ee3\u544a\u9ede\u64ca\u7387\u548c\u8f49\u63db\u7387\uff1f\u8b93\u6d88\u8cbb\u8005\u4e0d\u518d\u7565\u904e\u4f60\u7684\u5ee3\u544a\uff01<\/a><\/p><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u5176\u4ed6\u7db2\u8def\u8cfa\u9322\u65b9\u6cd5<\/h2>\n\n\n\n<p>\u76f8\u4fe1\u5f88\u591a\u4eba\u90fd\u60f3\u9003\u96e2\u65e9\u4e5d\u665a\u4e94\u7684\u5de5\u4f5c\u6a21\u5f0f\uff0c\u60f3\u8981\u5275\u696d\u537b\u6c92\u6709\u8db3\u5920\u7684\u8cc7\u91d1\u6216\u7d93\u9a57\uff0c\u800c\u4e14\u98a8\u96aa\u4e5f\u5f88\u5927\u3002<\/p>\n\n\n\n<p>\u5982\u4eca\u96a8\u8457\u7db2\u8def\u79d1\u6280\u7684\u767c\u9054\uff0c\u60f3\u5728\u7db2\u8def\u4e0a\u8cfa\u9322\u5df2\u4e0d\u518d\u662f\u7661\u4eba\u8aaa\u5922\uff0c\u800c\u4e14\u6240\u9700\u7684\u8d77\u59cb\u8cc7\u91d1\u4e5f\u4e0d\u5927\uff0c\u53ef\u4ee5\u4e00\u908a\u5de5\u4f5c\u4e00\u908a\u7d93\u71df\u76f4\u5230\u8cfa\u53d6\u8db3\u5920\u7684\u751f\u6d3b\u8cbb\u518d\u96e2\u8077\u3002<\/p>\n\n\n\n<p>\u9664\u4e86\u4ee5\u4e0a\u5206\u4eab\u7684\u5167\u5bb9\uff0c\u5176\u5be6\u9084\u6709\u8a31\u591a\u5176\u4ed6\u7684\u7db2\u8cfa\u65b9\u5f0f\uff0c\u53ea\u9700\u8981\u5728\u7db2\u7d61\u4e0a\u641c\u7d22\u5c31\u53ef\u4ee5\u767c\u6398\u8a31\u591a\u6709\u7528\u7684\u76f8\u95dc\u8cc7\u6599\uff0c\u795d\u5927\u5bb6\u53ef\u4ee5\u5118\u65e9\u5c0b\u5f97\u9069\u5408\u81ea\u5df1\u7684\u7d93\u71df\u6a21\u5f0f\uff01<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background has-text-color has-background\" href=\"https:\/\/soonotes.com\/ways-to-make-money-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u67e5\u770b\u66f4\u591a\u7db2\u8cfa\u65b9\u6cd5<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u9019\u7bc7\u6587\u7ae0\u5c31\u8207\u4f60\u5206\u4eabFacebook\u548cGoogle\u5ee3\u544a\u7684\u5dee\u5225\uff0c\u54ea\u500b\u5e73\u53f0\u66f4\u9069\u5408\u4f60\uff0c\u4f60\u8981\u600e\u9ebc\u505a\u624d\u80fd\u7cbe\u6e96\u6295\u653e &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/soonotes.com\/facebook-vs-google-ads\/\"> <span class=\"screen-reader-text\">[FaceBook VS Google\u5ee3\u544a] \u54ea\u500b\u5e73\u53f0\u6bd4\u8f03\u9069\u5408\u4f60\u7684\u63a8\u5ee3\u76ee\u6a19\uff1f<\/span> \u95b1\u8b80\u5168\u6587 &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":8176,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[46],"tags":[],"table_tags":[],"uagb_featured_image_src":{"full":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads.jpg",800,450,false],"thumbnail":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads.jpg",128,72,false],"medium":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads.jpg",800,450,false],"medium_large":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads-768x432.jpg",768,432,true],"large":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads.jpg",800,450,false],"1536x1536":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads.jpg",800,450,false],"2048x2048":["https:\/\/soonotes.com\/wp-content\/uploads\/2021\/06\/189.-facebook-vs-google-ads.jpg",800,450,false]},"uagb_author_info":{"display_name":"\u963f\u9806","author_link":"https:\/\/soonotes.com\/author\/admin\/"},"uagb_comment_info":0,"uagb_excerpt":"\u9019\u7bc7\u6587\u7ae0\u5c31\u8207\u4f60\u5206\u4eabFacebook\u548cGoogle\u5ee3\u544a\u7684\u5dee\u5225\uff0c\u54ea\u500b\u5e73\u53f0\u66f4\u9069\u5408\u4f60\uff0c\u4f60\u8981\u600e\u9ebc\u505a\u624d\u80fd\u7cbe\u6e96\u6295\u653e &hel...","_links":{"self":[{"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/posts\/8175"}],"collection":[{"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/comments?post=8175"}],"version-history":[{"count":0,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/posts\/8175\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/media\/8176"}],"wp:attachment":[{"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/media?parent=8175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/categories?post=8175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/tags?post=8175"},{"taxonomy":"table_tags","embeddable":true,"href":"https:\/\/soonotes.com\/wp-json\/wp\/v2\/table_tags?post=8175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}